The highly anticipated Broadway debut of Robert Downey Jr. in Ayad Akhtar’s new play has definitely caught the attention of theater enthusiasts. Directed by Bartlett Sher, the play stars Downey as a Pulitzer runner-up author who becomes captivated by Artificial Intelligence. The cast also includes talented actors such as Brittany Bellizeare, Rafi Gavron, Melora Hardin, Andrea Martin, Ruthie Ann Miles, and Saisha Talwar. With such a strong lineup, it’s no wonder that the previews have been selling out.
The box office numbers for the previews at Lincoln Center’s Vivian Beaumont Theater have been nothing short of impressive. Last week, the production grossed a staggering $746,230, with an average ticket price of $170.37. This success has put the play in the same league as other sell-out shows on Broadway, such as The Roommate, Oh, Mary!, and The Outsiders.
One factor that may have contributed to the slight dip in the average ticket price is the ongoing Broadway Week promotion, where theatergoers can enjoy 2-for-1 deals on tickets. This promotion, running from September 3 to 15, has been a hit with audiences looking to experience the magic of Broadway at a more affordable price point.
Despite the dip in box office numbers for the week ending September 8, Broadway as a whole is still experiencing a successful season. With total grosses of $25,461,584 and total attendance of 220,582, Broadway continues to be a thriving hub of entertainment. Season to date, Broadway has grossed over $507 million, marking a 7% increase from last year at this time.
The Broadway debut of Robert Downey Jr. has undoubtedly made a splash in the theater world. With a stellar cast, impressive box office numbers, and the ongoing Broadway Week promotion, it’s clear that Broadway is alive and well. As audiences flock to theaters to witness the magic of live performances, the future looks bright for the Great White Way.
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